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Denim Day NYC


Rise Art&Design has partnered with The BK Style Foundation & its Founder Rick Davey and Beauty for Freedom & its Founder and successful Ford model, artist and philanthropist Monica Watkins for their Denim Day NYC Campaign, which raises awareness of sexual assault and domestic violence.

Denim Day NYC is a coalition of survivors, advocates, community organizations, city council members, and city agencies working together to raise awareness about sexual assault. Denim Day NYC hosts events throughout the year all around NYC to promote awareness about sexual assault and connect New Yorkers to resources. 

The 2017 BK Style “Denim Walk” has a rally and press conference on April 26th, which entails a walk across The Brooklyn Bridge.

The origin of Denim Day grew out of a 1998 Italian Supreme Court decision that overturned a rape conviction because the victim wore tight jeans. The judges reasoned the victim’s tight jeans meant that she had to have helped her assailant remove them, implying consent. People all over the world were outraged, and wearing jeans became an international symbol of protest against erroneous and destructive attitudes and myths surrounding sexual assault.

For more information about Denim Day NYC, click here.

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